There are many ways to go about Digital PR but just one goal – getting your brand seen. We get you in front of the right people, position you as go-to thought leaders and help you increase organic traffic.
More media publications than ever are investing in their online platforms and digital news, due to the continued rise in digital content consumption. It’s essential brands look beyond standard print opportunities to ensure they are engaging with their target audiences.
Whilst conventional methods can still work, digital PR is all about combining proven, traditional PR practices, with a laser focus online, and the latest in creative content marketing and social campaigns.
Our digital PR has the added benefit of integrating with SEO, as a smarter link building service to improve organic visibility. These measurable, digital tactics provide our clients with tangible results and insight.
How our PR team can help
Our highly creative PR Team has experience across not only public relations, but event management and SEO, resulting in integrated digital PR campaigns with remarkable results. Our expertise stretches across both B2B & B2C, and a multitude of different sectors including travel, healthcare, HR, business, sport, automotive, logistics, beauty & more.
We work hard to infuse our communications strategy with a topical agenda and master plan. Working towards quarterly or bi-annual plans, we devise relevant and intelligent programmes founded on industry issues and insights. We know only specifically tailored PR campaigns will help achieve the results needed to meet internal marketing objectives.
Press Office & Media Relations
We are not a team that hides behind emails. We build strong relationships with a range of online journalists & bloggers to keep them up to date on our clients’ mission, policies and practices, whether that is by drafting a press release, organising online reviews and product placement opportunities, business profiling or media interviews.
We want all our clients to be the authority on relevant topics by delivering the answers to the biggest questions on the minds of their target audience. We do this through writing features and by-lines on key topics, sourcing speaker opportunities and organising media briefings at trade shows and events.
Research & Data Analysis
As a team we remain on top of the latest industry news and issues through constant research and media monitoring. Journalists prioritise not just topicality, but also strong internal data and we are able to assist with analysing client data to source interesting news hooks for media outreach.
Our team has organised an array of events for PR clients across a variety of sectors. From press trips to blogger events, we are able to support event planning, alongside researching and inviting relevant media attendees to your event.
From our experience, prospective customers and journalists respond best to hearing how others have achieved success with a product or service. We understand that illustrating real-world applications of our clients' assets can be a good way to capture the attention of journalists. More importantly, it's often the best way to engage new customers.
“The Screaming Frog PR team have leveraged our existing brand visibility, utilising their in-house skill and journalistic know-how. They’ve generated some amazing press coverage, whilst securing many high authority links! I cannot recommend them highly enough. Friendly, responsive and results driven.”
Ben BendallHead of SEO & Analytics - Nuffield Health
“We’re extremely delighted with the work Screaming Frog has done for us over the past year and we’ve seen huge SEO gains off the back of it. Each month they amaze us with the amount of coverage we consistently receive on a low budget, which is a testament to their reactive and creative approach to content.”
Luke SherwoodDigital Marketing Manager - Savantini
How can we help you?
If you would like to see some examples of our digital PR campaigns for clients, then please just get in touch.
Our online PR pricing is based on a day rate and the number of days required depends on your current situation and your objectives.
You may already have a PR strategy or team in place that requires agency support, or you may need our team to help develop PR strategy entirely. Either way, we can help and explain the options available.
Contact us today if you’d like to know more about what our digital PR service can do to boost your business.