20 February, 2014 by Matt Hopson
Google Shopping Campaigns: PLAs - The Next Generation
When Google first openly discussed that they would be moving their Google shopping section (AKA Froogle if you remember back that far) under the AdWords umbrella there were concerns. I think though, most will agree that Product Listing Ads (PLAs)...
11 February, 2014 by Patrick Langridge
What Should You Do If You Receive a Google Brand Penalty?
Google have been handing out penalties and manual actions to websites for some time now, but lately we’ve seen an increasing number of cases of brands being nailed and getting wiped from the SERPs for even branded search terms. There...
