Link Metrics

Richard Lawther

Posted 21 April, 2020 by in

Link Metrics

The Link Metrics tab includes data from Majestic, Ahrefs, and Moz when the SEO Spider is integrated with their APIs.

To pull in link metrics simply go to ‘Configuration > API Access’. After selecting a tool, you will need to generate and insert an API key. Once connected, run a crawl and data will be populated against URLs.

Please read the following guides for more details on setting up the API with each tool respectively:

Majestic

Ahrefs

Moz


Columns & Metrics

  • Address – The URL address
  • Status Code – The HTTP Response Code
  • Title 1 – The (first) Page title discovered on the URL

When Integrated the Link Data can be collected for the following metric groups:

  • Exact URL
  • Exact URL (HTTP + HTTPS)
  • Subdomain
  • Domain

Majestic Metrics

  • External Backlinks
  • Referring Domains
  • Trust Flow
  • Citation Flow
  • Referring IPs
  • Referring Subnets
  • Indexed URLs
  • External Backlinks EDU
  • External Backlinks GOV
  • Referring Domains EDU
  • Referring Domains GOV
  • Trust Flow Topics
  • Anchor Text

You can read more about the definition of each metric from Majestic.

Ahrefs Metrics

  • Backlinks
  • RefDomains
  • URL Rating
  • RefPages
  • Pages
  • Text
  • Image
  • Site Wide
  • Not Site Wide
  • NoFollow
  • DoFollow
  • Redirect
  • Canonical
  • Gov
  • Edu
  • HTML Pages
  • Links Internal
  • Links External
  • Ref Class C
  • Refips
  • Linked Root Domains
  • Twitter
  • Pinterest
  • GPlus
  • Facebook
  • Facebook Likes
  • Facebook Shares
  • Facebook Comments
  • Facebook Clicks
  • Facebook Comments Box
  • Total Shares
  • Medium Shares
  • Keywords
  • Keywords Top 3
  • Keywords Top 10
  • Traffic
  • Traffic Top 3
  • Traffic Top 10
  • Value
  • Value Top 3
  • Value Top 10

You can read more about the definition of each metric from Ahrefs.

Moz Metrics

  • Page Authority
  • MozRank
  • MozRank External Equity
  • MozRank Combined
  • MozTrust
  • Time Last Crawled (GMT)
  • Total Links (Internal or External)
  • External Equity-Passing Links
  • Total Equity-Passing Links (internal or External)
  • Subdomains Linking
  • Total Linking Root Domains
  • Total External Links
  • Spam Score
  • Links to Subdomain
  • Root Domains Linking to Subdomain
  • External Links to Subdomain
  • Domain Authority
  • Root Domains Linking
  • Linking C Blocks
  • Links to Root Domain
  • External Links to Root Domain

You can read more about the definition of each metric from Moz.

Richard is a Senior Technical SEO Manager, working with fellow Frogs on a variety of technical campaigns & projects. Outside of work you can find him watching some of his favourite films, running and cycling around, or (most likely) at the pub.

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