Structured data

Table of Contents

General

Configuration Options

Spider Crawl Tab

Spider Extraction Tab

Spider Limits Tab

Spider Rendering Tab

Spider Advanced Tab

Spider Preferences Tab

Other Configuration Options

Tabs

Top Tabs

Lower Window Tabs

Right Side Window Tabs

Structured data

The Structured Data tab includes details of structured data and validation issues discovered from a crawl.

‘JSON-LD’, ‘Microdata’, ‘RDFa’, ‘Schema.org Validation’ and ‘Google Rich Result Feature Validation’ configuration options need to be enabled (under ‘Config > Spider > Extraction’) for this tab and respective filters to be fully populated.

Columns

This tab includes the following columns.

  • Address – The URL crawled.
  • Errors – The total number of validation errors discovered for the URL.
  • Warnings – The total number of validation warnings discovered for the URL.
  • Total Types – The total number of itemtypes discovered for the URL.
  • Unique Types – The unique number of itemtypes discovered for the URL.
  • Type 1 – The first itemtype discovered for the URL.
  • Type 2 etc – The second itemtype discovered for the URL.

Filters

This tab includes the following filters.

  • Contains Structured Data – These are simply any URLs that contain structured data. You can see the different types in columns in the upper window.
  • Missing Structured Data – These are URLs that do not contain any structured data.
  • Validation Errors – These are URLs that contain validation errors. The errors can be either Schema.org, Google rich result features, or both – depending on your configuration. Schema.org issues will always be classed as errors, rather than warnings. Google rich result feature validation will show errors for missing required properties or problems with the implementation of required properties. Google’s ‘required properties’ must be included and be valid for content to be eligible for display as a rich result.
  • Validation Warnings – These are URLs that contain validation warnings for Google rich result features. These will always be for ‘recommended properties’, rather than required properties. Recommended properties can be included to add more information about content, which could provide a better user experience – but they are not essential to be eligible for rich snippets and hence why they are only a warning. There are no ‘warnings’ for Schema.org validation issues, however there is a warning for using the older data-vocabulary.org schema.
  • Parse Errors – These are URLs which have structured data that failed to parse correctly. This is often due to incorrect mark-up. If you’re using Google’s preferred format JSON-LD, then the JSON-LD Playground is an excellent tool to help debug parsing errors.
  • Microdata URLs – These are URLs that contain structured data in microdata format.
  • JSON-LD URLs – These are URLs that contain structured data in JSON-LD format.
  • RDFa URLs – These are URLs that contain structured data in RDFa format.

Structured Data & Google Rich Snippet Feature Validation

Structured Data validation includes checks against whether the types and properties exist according to Schema.org and will show ‘errors’ for any issues encountered.

For example, it checks to see whether https://schema.org/author exists for a property, or https://schema.org/Book exist as a type. It validates against main and pending Schema vocabulary from Schema.org latest version.

There might be a short time between a Schema.org vocabulary release, and it being updated in the SEO Spider.

The SEO Spider also performs validation against Google rich result features to check the presence of required and recommended properties and their values are accurate.

The full list of that the SEO Spider is able to validate against includes –

The list of Google rich result features that the SEO Spider doesn’t currently validate against is –

  • We currently support all Google features.

For more information on structured data validation, please read our guide on ‘How To Test & Validate Structured Data‘.

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