Structured Data: Missing

URLs that do not contain any structured data.

This is a potential opportunity to provide explicit clues about the meaning of pages and enable special search result features and enhancements in Google.

How to Analyse in the SEO Spider

Structured data will only be discovered if JSON-LD, microdata and RDFa formats are selected for extraction via ‘Config > Spider > Extraction’.

Structured data types can be viewed in the ‘Type’ columns.

View URLs with this issue in the ‘Structured Data’ tab and ‘Missing’ filter, and export all URLs using the ‘Export’ button.

Read our tutorial on ‘How To Test & Validate Structured Data‘.

What Triggers This Issue

This issue is triggered when URLs do not contain any structured data.

How To Fix

Review pages and consider appropriate types of structured data that provide the search engines with a better understanding of the page and Google’s search feature gallery for opportunities to enable special search result features and enhancements.