Analytics: Bounce Rate Above 70%

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Bounce Rate Above 70%

URLs that have a bounce rate over 70% in Google Analytics, which you may wish to investigate.

In some scenarios this is quite normal, though.

How to Analyse in the SEO Spider

To populate this filter the Google Analytics API must be connected via ‘Config > API Access > Google Analytics’ and the bounce rate metric selected.

View URLs with this issue in the ‘Analytics’ tab and ‘Bounce Rate Above 70%’ filter, and export all URLs using the ‘Export’ button.

What Triggers This Issue

This issue is triggered when URLs have a bounce rate over 70% as reported in Google Analytics.

How To Fix

Analyse URLs with high bounce rate, consider adjusted bounce rate and other user metrics and make any appropriate changes to the page in terms of targeting or user experience where necessary.

Further Reading

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