Structured Data: Rich Result Validation Warnings

URLs that contain Google rich result feature validation warnings. These will always be for ‘recommended properties’, rather than required properties.

Recommended properties can be included to add more information about content, which could provide a better user experience – but they do not disqualify you from being eligible for rich snippets.

How to Analyse in the SEO Spider

View URLs with this issue in the ‘Structured Data’ tab and ‘Rich Result Validation Warnings’ filter, and export all URLs using the ‘Export’ button.

Structured data validation warnings will only be discovered if JSON-LD, microdata and RDFa formats are selected for extraction and Google Rich Result Feature Validation is enabled via ‘Config > Spider > Extraction’.

View URLs with this issue in the ‘Structured Data’ tab and ‘Rich Result Validation Warnings’ filter, and export all URLs using the ‘Export’ button.

View the number of validation warnings for each URL in the ‘Rich Result Warnings’ column and details of the warning using the lower ‘Structured Data Details’ tab.

The left-hand side of the lower window pane shows property values and icons against them when there are errors or warnings, and the right-hand window provides detail on the specific validation issues.

The right-hand side of the lower window pane will detail the exact validation type (Schema.org, or the relevant Google rich result feature), the severity (an error, warning or just info) and a message for the specific issue to fix.

Use the ‘Reports > Structured Data > Validation Errors & Warnings Summary’ report to view unique validation errors aggregated from across the website.

Bulk export all validation warnings using the ‘Bulk Export > Structured Data > Validation Warnings’ export. “

What Triggers This Issue

This issue is triggered when URLs contain validation warnings for Google rich result features due to missing or incorrectly implemented ‘recommended properties’.

How To Fix

Consider warnings as ‘opportunities’ to improve the data provided to search engines and users to potentially enhance special search result features in Google.

Review the ‘Structured Data Details’ tab for more information on specific warnings and refer to Google rich result feature docs where necessary.

Export unique validation errors using ‘Reports > Structured Data > Validation Errors & Warnings Summary’.