URL: Repetitive Path

URLs that have repetitive paths or subfolders within the string (example.com/example/example/).

In some cases this can be legitimate and logical, however it also often points to poor URL structure and potential improvements.

It can also help identify issues with incorrect relative linking, causing infinite URLs.

How to Analyse in the SEO Spider

View URLs with this issue in the URL tab and ‘Repetitive Path’ filter, and export all URLs using the ‘Export’ button. Use the lower ‘Inlinks’ tab to view pages that link to them.

What Triggers This Issue

This issue is triggered when a URL contains repetitive paths or subfolders. For example:

https://www.screamingfrog.co.uk/services/search-marketing/services/seo/

How To Fix

While not always an issue repetitive paths aren’t particularly user friendly, or could be causing crawling issues if due to incorrect relative linking.

Ideally any URL should be as concise as possible. However, changing URLs is a big decision, and often it’s not worth changing them for SEO purposes alone.

If URLs are changed, then appropriate 301 redirects must be implemented.