28 February, 2011 by Matt Hopson
My Highlights from SES London (Pt 2): Content Marketing Optimisation
After the great opening session on an Introduction to PPC by Guy Levine, next up was Content Marketing Optimisation with Lee Odden. This session was rammed to the brim with many people having to sit on the floor around the...
25 February, 2011 by Matt Hopson
My Highlights from SES London Part 1: Introduction to Paid Search
If you follow me on Twitter you would have heard on Tuesday that I was debating whether I should/could liveblog my way through all the sessions at SES on Wednesday. [blackbirdpie url=”http://twitter.com/#!/matthopson/status/40104061080584192″] Now if I’m honest although the idea of...