4 October, 2021 by Tom Jeffery
How to Use Content & PR to Build Deep Links
“Links to www.example.com/path/page are going to be a key metric for campaign success. We have always struggled to achieve money links.” More clients are coming to us wanting deep links to pages that target their core keywords. And the reality...
30 June, 2021 by Bex Stirling
How to Do PR When There Is Nothing to PR
Your client’s new product launch is delayed, they don’t have the internal data they promised, and they are struggling to find a partner for a newsworthy joint case study. Sound familiar? There are times in every PR’s career when it...
17 August, 2020 by Amy Walton
To Make The News, Read The News: Why Content Marketers Should Keep Up With The Daily News Flow
As content marketers, our goal is to create engaging content to reach relevant audiences. This relies heavily on getting content covered in the media and securing valuable backlinks to a client’s website. But getting coverage on high DA news sites...
